Life is about sampling. Therefore, in Karaoke Society there are no originals. Either is cut & paste or it is copy/paste.

In Ecuador -my country- we behave, do, say, follow pretty much what opinion leaders say we should do, say or follow. Actually is about what opinion leaders aired on TV say we should do, say or follow.

In Karaoke Society there are no limits, no limitations. No rights, all right. Lesser proprietary rights. Everything belongs to everyone... my idea today is your idea tomorrow (or backwards). An yours... and yours too...

Ironically, it is a mass fullfilled of ones -thousands of "just me"-. All unique. Individuals individualistic. Differently the same.

An audience of a message susceptible of reinforcing a habbit, changing their behaviour, even if it is politics, religion or buying stuff. Well handled, or not, that is the difference (and quite a difference it is).

Therefore is easy to build up heroes (in Karaoke Society). And is easy to destroy them too. Ones occupying the space of others... new churches, new politicians, new buyers, new brands, new doctrines, new ideas. New heroes, new villains, new nations.

Yes, is easy to build up heroes in Karaoke Society.

All you need is a microphone, a message and great PR.